Drest, builders of the luxurious style cell dress-up recreation of the identical identify, has acquired £15m ($19m) in funding as a part of the continuing growth of Drest 2.0.
The funding comes straight from Drest co-founder and co-chair Graham Edwards. Drest has gathered important consideration and funding from throughout the business, in addition to collaborations with quite a few high-profile style manufacturers reminiscent of Gucci and Prada. This new funding will go in direction of scaling Drest, together with the event of a brand new “metaverse-enabled model” of their present title.
CEO of Drest, Lisa Bridgett commented, “We’re thrilled to have secured funding to assist us scale DREST, particularly in such a tricky market. That is testomony to the energy of our product supply and pipeline of concepts. We at the moment are able to take the enterprise to the following stage, and provide a brand new one-of-a-kind expertise to our customers whereas sustaining the core components of the sport. There’s an plain curiosity in gaming from the luxurious style and life-style industries and we’re very effectively positioned to cater to this growing demand. We very a lot stay up for the following chapter.”
Shifting from cell to metaverse and extra
Drest has confirmed to be notably formidable with their plans for his or her title. Earlier within the 12 months Drest introduced on web3 professional Henri Holm as CFO earlier this 12 months. It appears then that this newest funding is ready to dramatically speed up their plans to push Drest to a wider viewers.
What’s clear is that the studio’s metaverse ambitions mirror these of many who wish to convey real-world manufacturers into the digital realm. And with main style manufacturers all the time angling for extra visibility, the digital world within the palm of almost ever participant’s hand could also be their golden ticket.
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