Roblox is providing builders one other technique to earn cash by permitting them to supply subscriptions inside their experiences, in accordance with a weblog put up revealed Tuesday. The Verge experiences: Roblox already affords builders loads of methods to monetize their experiences, together with the flexibility to promote digital gadgets in an expertise or on the Roblox market, providing in-experience passes to sure content material and gating experiences behind paid entry. Nonetheless, these examples are all one-time charges, and Roblox argues that subscriptions would supply a means for builders to “set up a recurring financial relationship with their customers and doubtlessly improve the predictability of their earnings.” (Different monetization choices embrace subscriptions to personal servers, engagement-based payouts, and slotting in Roblox’s “Immersive Advertisements.”)
Subscriptions would additionally give Roblox one other factor it will possibly level to as a purpose to develop for its metaverse platform as a substitute of others. Epic Video games’ new system for Fortnite, for instance, rewards creators based mostly on components like how lengthy folks play their experiences however would not enable creators to immediately promote digital items or subscriptions inside these experiences. Builders in search of extra flexibility in how they monetize may select Roblox as a substitute.