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Microsoft’s Actions Put up-ZeniMax Acquisition Are What Issues The UK CMA With It Buying Activision

October 15, 2022
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The UK CMA has printed an announcement relating to Microsoft’s acquisition of Activision Blizzard, citing that its considerations with granting approval for the acquisition come from Microsoft’s actions after it acquired ZeniMax.

“Third events advised the CMA that Microsoft would profit from making Activision’s content material unique to Recreation Move, and that this may be in step with Microsoft’s behaviour in relation to previous acquisitions, together with that of ZeniMax Media, the place Microsoft didn’t uphold its promise to proceed making Bethesda content material out there on a number of shops and platforms.”

Name Of Obligation is the franchise that’s been introduced up essentially the most with reference to doubtlessly holding up the deal, but it surely looks as if the CMA is worried past simply the one franchise.

the UK’s CMA has printed its points assertion on Microsoft’s Activision Blizzard acquisition. It says it is wanting intently on the impact of the deal on Xbox Recreation Move. I believe this might be a key concern for regulators, extra so than the Name of Obligation noise we have seen to date pic.twitter.com/z6xbWbif2Y

— Tom Warren (@tomwarren) October 14, 2022

“Most Recreation Move rivals lack the recognition and vary of content material that Recreation Move would personal post-Merger. Given the significance of Activision’s content material, present and future rivals might be affected by any foreclosures methods utilizing that content material.”

With these considerations it’s starting to develop increasingly curious as as to whether or not the acquisition will truly undergo.

Supply – [Twitter]





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Tags: AcquiringacquisitionActionsActivisionCMAconcernsMicrosoftsPostZeniMax
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