Berlin, Germany, April 4th, 2024 – G2 is welcoming a brand new Business Director, Henning Christiansson, and introducing a brand new Director stage to the management construction, signalling a brand new period in G2’s strategic progress.
As we proceed to develop, G2’s mission is to make sure that our leaders are guiding the best way throughout all inner departments, whereas preserving and strengthening our present tradition, and permitting all groups to have the help they want. Becoming a member of the newly appointed Director of Esports at G2, Julius Ylänne, Henning will lead business efforts to speed up progress as we diversify our revenues. G2 already boasts a formidable string of long-term partnerships with a number of the world’s most recognisable manufacturers together with Purple Bull, Ralph Lauren, Mastercard and Jägermeister.
Following 5 years of economic progress and world growth, G2 has launched a Director stage which sits beneath the C-Suite, strengthening the management crew and offering a stronger help line to division heads, leads, and managers throughout the organisation globally. Over the subsequent few months, we’ll be including a Finance Director and a Advertising and marketing Director to strengthen the management crew with bold risk-takers, pushed by the concept of reaching greatness collectively and creating affect past G2 Esports.
A gaming expertise and esports veteran, Henning will convey a wealth of expertise in esports partnerships as former International Business Supervisor for Esports & Professional Sequence at Logitech G. Earlier than his time at Logitech, Henning was the International Undertaking Supervisor on the world’s largest gaming and way of life firm, DreamHack – ESL Faceit Group, and the Nordic & Baltics Advertising and marketing Supervisor for gaming peripherals and equipment firm, SteelSeries. His background in partnerships, advertising, and company expertise provides him a novel perspective on business partnership administration as Business Director at G2.
Sabrina Ratih, Chief Working Officer, G2 Esports commented:
“Henning’s arrival not solely fortifies our management crew but in addition injects a contemporary perspective into our business endeavours. Waiting for long-term progress we’re aiming to make good, sustainable selections that allow us to maintain transferring ahead as a world organisation and diversify our income streams. By introducing new management ranges to the crew, we’re including an excellent stronger strategic spine, extra mentorship and extra help to our employees – and Henning’s appointment may be very a lot part of this course of.”
Henning Christiansson, Business Director, G2 Esports commented:
“What makes G2 such a compelling proposition for manufacturers and companions is its capacity to have interaction and entertain arguably essentially the most various viewers in esports. G2 is competitively dominant in Europe, China, and North America, however its followers are captivated no matter whether or not its groups win or lose, which is uncommon. I’m becoming a member of an bold and artistic crew that’s by no means happy with the established order, and I see this as an unbelievable alternative to fortify G2’s business success, and to proceed elevating the bar with trusted companions at our aspect.”